
It all starts with the Device Technologies master brand. At the centre of our brand ecosystem, all our branding relies on this visual identity.
Our Device Technologies master brand leads and represents our identity. All brand categories that fall within this architecture start with the master brand.
The Device Technologies logo has been reimagined. Before downloading and using the below logo files, please consult the Brand Guidelines, which denote how, when and where the master logo should be used.
Updated 14/09/2020

Pioneering Possibility - this is what we do. We initiate solutions for new and better outcomes, for doctors and their patients.
Updated 14/09/2020

Our colours distinguish our brand and help us create consistent experiences, both online and offline. We use colour meaningfully in all expressions of our brand.
HEX #AB2287
RGB 171, 34, 135
CMYK 36, 99, 6, 0
PANTONE 241 C
HEX #474748
RGB 71, 71, 72
CMYK 67, 60, 57, 41
PANTONE 2336 C
GRADIENT
Typography is a key component of our visual identity. We have carefully selected Rift, Open Sans and Amsi Pro. These fonts should be used for all communications, ensuring a consistent look and feel in all marketing collateral.







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